TALLAHASSEE, FLORIDA, APRIL 9, 2020 – Trulieve Cannabis Corp. (CSE: TRUL & OTCQX: TCNNF) (“Trulieve” or the “Company”), a leading and top-performing cannabis company based in the United States, announce a partnership with iconic international duo, Bellamy Brothers. The Bellamy Brothers' Old Hippie Stash flower product line is available now with the initial strains, Reggae Cowboy and Big Love, in Trulieve dispensaries across Florida.
"We are thrilled to launch Old Hippie Stash with Trulieve. This is a company and product line we really believe in and think so many people will see amazing benefits from using," expressed David Bellamy.
Big Love is a well-balanced hybrid that yields deep green flower with vibrant purple hues. The aroma from this strain is very piney and sweet. The flavor is rich and earthy up front with a piney finish. Effects one may feel when using Big Love are euphoric and cerebral. This hybrid provides an uplifting experience that will wash away the stresses of your day.
Reggae Cowboy is a 50/50 hybrid which produces light purple buds with mossy green highlights. The flowers are covered in an abundance of trichomes and have a frosty appearance. The aroma of Reggae Cowboy is very floral and spicy with subtle pungent undertones. The taste is similar to the aroma in that its spicy and smooth with a light skunky finish. Reggae Cowboy packs a punch, this flower will provide a wave of tranquility and relaxation. The mellow sedative effects are accompanied with a tingling sensation throughout your body.
"We are focused on providing a constantly evolving and expanding selection of high-quality cannabis products that meet the diverse medical needs of Florida patients," said Trulieve CEO Kim Rivers. "By partnering with Florida’s own Bellamy Brothers to launch a unique hybrid strain of flower, we are providing our patients with an exclusive signature product line with a throw-back quality that reflects David and Howard’s image for Old Hippie Stash, from their 1985 Billboard country single.”
“Partnering on the local level is important to Trulieve and our go-to-market strategy,” added Trulieve’s Chief Marketing Officer, Valda Coryat. “Launching a cannabis product line with a musical duo like the Bellamy Brothers is an exciting endeavor as they introduce 40 years of fans to their endorsed strains Reggae Cowboy by the Bellamy Brothers and Big Love by the Bellamy Brothers. We look forward to introducing the Old Hippie Stash product line to our Truliever community."
The Bellamy Brothers recently captivated arena audiences across the country with their hits including "Let Your Love Flow" and "Redneck Girl" on Blake Shelton's Friends and Heroes 2020 Tour with Lauren Alaina, Trace Adkins and John Anderson. Cameras continued to capture the legendary brothers on the road for their reality show "Honky Tonk Ranch" which airs Saturdays at 11:30 a.m. EST on Circle Network.
ABOUT BELLAMY BROTHERS:
David and Howard Bellamy continue to prove the trail they’ve ridden to fame has been as unique as their music itself—music that is now celebrating more than 40 years of success. The road that started on the pop music charts in the ‘70’s, took a winding turn into country music in the ‘80’s, paving the way for duos to come, such as Brooks & Dunn, Montgomery Gentry, Big & Rich and The Judds. “If I Said You Had A Beautiful Body (Would You Hold It Against Me),” originally scrawled on a dinner napkin by David, rocketed them to the top of the country charts the way “Let Your Love Flow,” had done in the pop market just a few years earlier. It proved to be the first of a string of 14 No. 1 singles in the U.S. alone. They’re the only U.S. country music act who've toured in India, Sri Lanka, New Caledonia and Qatar. The Bellamy Brothers hold the record in both the Academy of Country Music (ACM) and the Country Music Association Awards (CMA) for the most duo nominations. Numerous Grammy nods have also been directed toward the brothers. The Bellamys are also opening up their lives to television audiences with their reality show, “Bellamy Brothers' Honky Tonk Ranch.” Each episode of captivates viewers by the unpredictable misadventures the Bellamys face while balancing their globe-trotting touring schedule while running their sprawling family ranch in south Florida. “Bellamy Brothers' Honky Tonk Ranch” is executive produced by David Bellamy and directed, shot and edited by Derrek Kupish, CEO/founder of dkupish productions. “Honky Tonk Ranch” airs Saturdays at 11:30 am EST.
Trulieve is a vertically integrated “seed-to-sale” company and is the first and largest fully licensed medical cannabis company in the State of Florida. Trulieve cultivates and produces all of its products in-house and distributes those products to Trulieve-branded stores (dispensaries) throughout the State of Florida, as well as directly to patients via home delivery. Trulieve also operates in California, Massachusetts, and Connecticut. Trulieve is listed on the Canadian Securities Exchange under the symbol TRUL and trades on the OTCQX market under the symbol TCNNF.
This press release does not constitute an offer to sell or a solicitation of an offer to buy nor shall there be any sale of any of the securities in any jurisdiction in which such offer, solicitation or sale would be unlawful. The securities have not been and will not be registered under the United States Securities Act of 1933, as amended (the “U.S. Securities Act”), or the securities laws of any state of the United States and may not be offered or sold within the United States (as defined in Regulation S under the U.S. Securities Act) unless registered under the U.S. Securities Act and applicable state securities laws or pursuant to an exemption from such registration requirements.
To learn more about Trulieve, visit www.Trulieve.com.
For further information, please contact:
Trulieve Media Contact:
Bellamy Brothers Media Contacts:
Scott Adkins / email@example.com
Kelli Wasilauski / firstname.lastname@example.org