Standing with Veterans: Trulieve’s Commitment to Service & Community

On November 11, our nation observes Veterans Day in honor of those who have served our country — and at Trulieve, supporting our veterans is a priority every day. By partnering with local, veteran-focused organizations year-round, Trulieve teams across the country work to raise awareness, expand cannabis access, and provide resources and assistance to veterans.

We invite you to join us throughout the month of November in supporting these heroes. Through register round-up fundraisers, food drives, community events, specialty products, and everyday discounts, you can find a way to give back to veterans in your community.

Why It Matters for Veterans

Many veterans report turning to medical cannabis as part of their wellness routines to support a better quality of life. At Trulieve, we are dedicated to providing informed, responsible access to cannabis and cannabis education.

Connection to community also matters. Veterans can face isolation and elevated mental health risks, and programs that build camaraderie can make a meaningful difference. That’s a key reason why we’re supporting Operation Resilience, a program dedicated to addressing the urgent issue of veteran suicide.

Operation Resilience

Trulieve proudly stands with our veterans to champion innovative solutions that foster resilience, hope, and lasting impact. This year, we are honored to support the upcoming Operation Resilience retreat hosted by The Independence Fund, taking place November 6–9, in Charlotte, North Carolina.

The retreat gathers military units to reconnect, heal, and thrive by fostering safe, supportive environments where veterans build coping strategies and accountability through collaborative peer engagement, physical activities, and the cultivation of meaningful social connections.

“As an Air Force veteran, I’ve seen how connecting with others who served can support long-term well-being,” said Jeremy Davis, Trulieve’s Executive Director of Production, and a U.S. Air Force veteran. “I’m proud that Trulieve supports initiatives like Operation Resilience that strengthen the veteran community and honor the values we share.”

How You Can Support Veterans This November

Join us throughout the month of November by rounding up at the register, donating to our national food drive, sharing a trusted resource with a veteran, or volunteering in your community. Together, we can make a positive impact for those who have served and sacrificed.

Register Round-Up for Disabled American Veterans (DAV)

• Where & when: Arizona, Connecticut, Florida, Georgia, Maryland — all November.
• How it works: Round up your purchase at checkout; proceeds support DAV’s mission to empower veterans to lead high-quality lives with respect and dignity.

National Food Drive for Veterans

• Where & when: All Trulieve locations nationwide — all November.
• How it works: Drop off non-perishable items; donations benefit local veteran-serving organizations in each community.
• What we need: Canned beans/chicken/stews; dry beans; brown rice; unsweetened applesauce; peanut or other nut butters; quinoa; whole-grain and low-sugar cereals; canned fruit in juice (not syrup); seeds (unsalted); canned tomatoes/vegetables; shelf-stable milk and milk substitutes; dried fruit (no sugar added); low-sodium soups; whole-grain pasta; honey; tuna in water; low-sodium pasta sauce; chicken/beef/vegetable broth or stock; popcorn kernels (not microwave).

Everyday Savings: Trulieve offers Veteran Discounts of 20%-30% off every purchase. See details by state.

State-by-State: Ways to Participate